Introduction to Business Analytics

BeginnerLevel
24627+Students Enrolled
1 HrDuration
4.5Average Rating

About
Learning Outcomes
Who Should Enroll
Course Curriculum
Instructors

About this Course

This course is designed to help you build a strong foundation in business analytics - from understanding data to making informed decisions that drive real impact.
Ideal for beginners, this course covers essential concepts, frameworks, and tools used by business analysts worldwide.
Whether you’re exploring a career as a business analyst or preparing for business analyst certification online, this course gives you practical, job-ready skills.
Get access to expert-led learning and hands-on exercises to build analytical thinking, problem-solving abilities, and business intelligence fundamentals.

Learning Outcomes

Boost Critical Thinking

Learn to identify trends, interpret patterns, and solve problems

Learn Business Analytics

Learn business analytics and how data informs strategic decisions.

Apply Frameworks and Tool

Apply real-world scenarios and frameworks from analytics courses

Who Should Enroll

Beginners who want to build a solid foundation in business analytics and data-driven decision-making.
Students and job seekers aiming to start a career as a business analyst with practical skills.
Working professionals looking to upskill and stay relevant in today’s analytics-driven world.

Course Curriculum

This course is meant to help you understand the core concepts of business analytics - from analytical frameworks and problem-solving methods to using data for better decision-making.

1. What is Business Analytics?
2. Data Scientist vs. Data Engineer vs. Business Analyst
3. Career in Business Analytics

1. Terms related to Business Analytics
2. Detective Analysis

1. Skills Required in Business Analytics Roles
2. Roadmap of Business Analytics Program
3. Download the Roadmap for Certified Business Analytics Program (CBAP)

1. Understanding the Certified Business Analytics Program
2. Key Benefits and Course Structure

1. Overview - Case Study: Ezine Publishing
2. Understanding Business Context
3. Quiz: Identify Focus Categories
4. Quiz: Getting Granular with Traffic Data

1. Please Share Your Valuable Experience

Meet the instructor

Our instructor and mentors carry years of experience in data industry

Kunal Jain

Founder & CEO, Analytics Vidhya

Kunal has 15+ years of experience in the field of Data Science and is the founder and CEO of Analytics Vidhya- the world's 2nd largest Data Science community.

Get this Course Now

With this course you’ll get

1 Hour
Duration
Kunal Jain
Instructor
Beginner
Level

Certificate of completion

Earn a professional certificate upon course completion

Industry-Recognized Credential
Career Advancement Credential
Shareable Achievement

Frequently Asked Questions

Looking for answers to other questions?

Business analytics is the practice of using data to uncover insights and guide decision-making. It helps organisations improve performance, optimise strategies, and create measurable impact.

No, this is a beginner-friendly business analyst course. You don’t need coding or advanced technical skills - just curiosity and a willingness to learn.

Yes, once you finish the course and assessments, you’ll receive a business analyst course certificate to showcase your skills.

Yes, this is a business analyst course free with certificate. You can learn the fundamentals without any cost.

This course is ideal for beginners, students, working professionals, and career switchers looking to explore or build a career as a business analyst.

It builds a strong foundation in business analytics, equipping you with analytical and decision-making skills that are valued across industries.

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